The Marketing major provides students with applied experiences in new product development, market research and service learning.
Students who wish to major in Marketing must complete the Business Professional Core and the Arts and Sciences Core, arts and sciences electives to total a minimum of 60 credit hours, and the Marketing major requirements.
All MKTG 400+ Level Courses are for students at Junior Standing or higher with MKTG 221 and an additional MKTG Course as Pre-Requisites.
Major Requirements:
Complete all courses in this section.
Plus, choose 3 credit hours from the following:
Marketing majors must receive a grade of “C” or better in all marketing courses (those with MKTG course prefixes).
Business General Education Requirements
Business students must complete the Business General Education Requirements.
University Requirement
The university requirements must also be fulfilled, and count towards the 120 credit total for College of Business degrees. These include:
General Electives
Take as many Approved Liberal Arts and Science Courses as need to complete a total of 120 credits, and to fulfill the Liberal Arts and Science 60 credit requirement.